The Power of Memes in Modern Marketing

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 The form that marketing content should assume continuously changes: In one month, short content is the master, in another long content. The following month it may be video. Meme marketing is not an exception. It is an evolving process that is shaking the social media and provides businesses with the alternative way to help them grow and build relations. The Power of Memes in Modern Marketing" shows how memes can boost engagement fast. But what is meme marketing, and how can it grow your audience? A meme can be an image, video, or text—usually funny and highly shareable online. Mostly memes are self-explanatory. They are highly visual, and always go with text Remember meme marketing can also backfire. Misuse of a meme or applying it in a manner that appears to be insincere may be counterproductive and result in bad publicity. Good memes also need a thorough knowledge of Internet culture, as well as of the particular audience that it is directed at. In addition, memes do not last ...

The Rise of Decentralized Social Media Networks

 Examine the emergence of the decentralized social media and the effect it has on the web-based society. The first version of the social network appeared in 2004 when Facebook founders opened the program on the campus. Within a period of 2 decades, the platform has revolutionized societies and digital space to become a technological giant with a market capital worth 960billion and a monthly active user base of more than 2billion. The history of YouTube was similar. As it is, today, decentralized social media platforms are experiencing increased popularity in the social media industry.

This trend augers in favor of decentralized social media platforms (DSM), the emergence of a novel type of networks that purports to resolve the increasing issues and shortcomings of traditional centralized networks. The next two above charts are currently a picture of social media at the first of 2023. They also show the extent to which we are still at the beginning of the exploitation of decentralized social networks. The evolution of the arena of Web2 social networks followed the classical pattern according to which the capitalist market was formed; over the past years, it became unified, and thus.

Centralized vs decentralized social networks

The contemporary industry emerged, which is mainly controlled by large tech monopolies, including Meta (Facebook, IG, WhatsApp), Alphabet (the parent company of Google, the owner of YouTube), Twitter/X, and Bytedance (TikTok). Such a list and the following chart do not even name such magnates in the social sphere as Tencent in Chinese market. When there is a discussion about Web3 social networks, then some particular features are usually mentioned. The core idea of the decentralized platform is to work on the distributed social network with blockchain because it gives incentives to users to maintain their dispersed control and decision-making rather than be owned by one-central authority.

Data exchanged over a DSM platform is usually scaled across many nodes usually maintained by users and this can heavily mitigate the chances that sensitive information will be hacked as well as censored. Blockchain technology at the core of most decentralized social media platforms allows more effective control because of the identity verification, authenticity, and even development of a reputation system. Such verification and trust systems is needed to establish a safer, more transparent and fair social media environment, which is in sharp contrast to closed, vertical and traditional platforms.

How decentralized social networks operate

A decentralized social network is a paradigm shift on social ecosystems on the internet. In contrast with the traditional and centralized platforms, when a network is controlled by a single company, decentralized social networks share this control among a network of users. Several major differences are created by this strategy Improved security: decentralized social networks use cutting-edge encryption and blockchain security to secure the data of the users. Against centralised sites, in which the data is deposited on the central servers, where it is prone to hacking and misuse, decentralised networks.

However, share data with a network, so that it is not stored centrally and, thus, is much resistant to hacking and misuse. Besides, blockchain application also improves security. Each deal or alteration of data becomes visible and tamper-resistant, introducing one more means of protection and confidence. The business models and revenue systems of decentralized social media platforms work in a very different way when compared to traditional ones. These new models both enable creators of content and provide better value distribution. Some of the important points of this are.

The advantages of using decentralized social networks

The forms of monetization and incentives enable a more transparent and equitable method of creators receiving a financial reward in exchange of their work and a more active and participatory community, since the individuals have a vested interest in the success of the platform. Although social media platforms that are decentralized have many advantages, there is a number of issues that impede its massive adoption. Their challenges need to be confronted in order to allow such platforms compete well with the social media giants in place.

The major problems are Regulatory uncertainty Blockchain and cryptocurrency obtained their current regulatory framework are still in the process of development. NFTs are essential to decentralized social networks. The IRS has even revised its regulations to mention that NFTs are taxable digital assets. This might translate into a big tax headache on the part of members of DSM platforms and this could be made worse depending on the activity and changing regulations on the tax implications. Your move, do you want to wipe your Web2 Social accounts, get in the Mastodon, or write a post in Steemit.

Conclusion

The risks and opportunities behind becoming one of the early adopters of Web3 Social is the fact that it may become even larger than Web2 Social in the future. Like in every community, it makes only sense to ask questions and quietly observe new breed of content writers before venturing head first. Are you an investor in the cryptocurrencies ZenLedger will enable you to get everything in order when it comes to the taxation period in case you trade crypto assets. The software automatically sums up all exchanges transactions with exchanges and then wallets and amounts all capital.

Gains or even sieges and then produces the tax form that you need to be filing each year. Tax loss harvesting and other ways to pay less taxes can also be found. Outlier Ventures has been monitoring the rising growth of decentralized social networks, specifically, Farcaster and Lens Protocol which are starting to command the attention of real users. The article is known to discuss the implementation of cryptography technology in social networks and the realization problems of the management of the private keys and mobility events. Decentralized social networks are aimed at eliminating.

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